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Prototyping

[proh-tuh-tahyp-ing]
/// 1.The act of creating real-world models of an idea or vision /// 2. The process of iterative experimentation.

The Beta Principle: Skip Perfection & Launch Early

The lure of perfection can stifle innovation. We look at the practical and psychological benefits of “launching in beta.”
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Be Solutionary, Not Revolutionary

Too often, we look for answers in the "big ideas." Yet the greatest innovations frequently spring from a series of small, incremental solutions.
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/// What Is The 99%

“Genius is 1% inspiration and 99% perspiration” — Thomas Edison

At 99%, Behance's think tank, we focus on what happens after inspiration—researching the forces that truly push ideas forward. Our profiles of proven idea makers, action-oriented tips, best-practices sessions, and annual conference are all designed to help you transform ideas from vision to reality.

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/// The 99% Book

Making Things Happen

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