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Perspiration

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/// 1. The 99%, or, everything that comes after the idea /// 2. The endurance of marathon work schedules, financial hardship, doubts, sleepless nights, and naysayers to transform an idea from vision into reality.

Battling the Half-Life of Idea Execution

Is launching a new idea the same thing as "finishing" it? A reflection on the challenges of nurturing our ideas when the novelty has worn off.
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Checkpoints: Perspiration

Having the idea is only the smallest part of making an idea happen. We look at the other 99% -- lots and lots of perspiration.
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100 Tips to Improve Your Life

Reaching beyond our usual focus on the creative professional community, we round up 100 insights on topics ranging from inner serenity to laundry.
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Laying Your Energy Line

Energy Lines are a simple way to prioritize and use design to guide creative energy when you're juggling multiple projects.
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/// What Is The 99%

“Genius is 1% inspiration and 99% perspiration” — Thomas Edison

At 99%, Behance's think tank, we focus on what happens after inspiration—researching the forces that truly push ideas forward. Our profiles of proven idea makers, action-oriented tips, best-practices sessions, and annual conference are all designed to help you transform ideas from vision to reality.

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/// The 99% Book

Making Things Happen

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