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Apologies Are a Sign of Strength

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by Scott Belsky
I overheard a lecture recently on the notion of repentance, and the state of “apologies” in society. A number of famous athletes and politicians have been making the rounds lately, displaying the many different fashions of regret. If you listen closely to their words, you may notice the absence of a real heartfelt apology and understanding of the offense. It has become a rare occasion that a complete apology is made without equivocation.
There are many ways to get around making a proper apology. You can simply blow it off and just say nothing, taking the “let’s just move on” approach. Or you can pass on the blame to others with the “to those who were somehow offended by what I said, sorry” approach – as if it was their fault to find it offensive.

We have all been in meetings or discussions where a colleague will simply try to skirt around a mistake or incorrect statement. Such occasions come across as moments of weakness, void of insight and insulting to those watching. We are probably all guilty of this as well.

We lose respect for a leader when he or she fails to acknowledge a mistake. What we want to see in our leaders is a sense of self-awareness and honesty. Personally, I gain confidence when one of my colleagues says, “Gosh, I don’t know what I was thinking, sorry about [fill in the blank].” It makes me feel like the mistake or false assumption is now fully understood and owned. It makes me feel safe.

We lose respect for a leader when he or she fails to acknowledge a mistake.

What concerns me more is when a colleague makes a naive decision and then, when pointed out or proven wrong, simply moves on without any formal acknowledgment. Whether out of a desire to protect a fragile ego or a refusal to learn from a mistake, it is scary to see. It is scary because it makes us question a colleague’s judgment.

When you are at fault, you might fear that admitting an error is admitting weakness. On the contrary, apologies are a sign of strength. Adversity is an opportunity to show your true colors. It is remarkable when a leader is so confident and self-aware that he or she is able to simply apologize. Personally, I find it inspiring.

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This post was written by Behance Founder & CEO Scott Belsky, whose new book, Making Ideas Happen, chronicles the methods of exceptionally productive creative people and teams. Learn more about MIH.

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  • Hey Scott, I agree. A public apology by leaders and celebrities (who are leaders in their own right) comes across to me as a politically correct move many times. Here is a thought - "Being sorry that you did something is different than being sorry that you got caught." Being able to admit that you were wrong is a strong leadership trait, and relationships strengthen as trust and transparency increases. Great post!
    Shane Brown-Daniels /// 4/16/2010 4:16 pm
  • Personally I don't like to say sorry. I do make mistakes often and when acknowledged I take full accountability. Nobody is perfect. Sorry is a tactic to skirt recognizing or processing the mistake and handicaps the hope of moving on and growing from the experience.
    ethanfurniss /// 4/9/2010 7:42 pm
  • The root of the word 'apology' is more akin to an explanation, or a defense, rather than an expression of regret. Perhaps that is why most apologies sound hollow and few are heartfelt.

    There is quite a bit of difference between "I apologize" and "I'm truly sorry."
    Philip Allen /// 3/8/2010 11:19 am
  • I totally agree. The times I remember receiving an apology have always increased my esteem for the person speaking. It's strange that apologies are often seen as a sign of weakness; almost as though people worry that the apology will shine a light on the mistake. In fact, our mistakes are usually well known and privately acknowledged. An apology reveals that we are self-aware and concerned about the impact that our decisions have on others.

    I can't say I've ever thought less of someone after a sincere apology.
    Steve Davis /// 3/8/2010 9:55 am
  • hear hear!
    harri80 /// 3/8/2010 9:04 am