99%

It's not about ideas. It's about making ideas happen.
"Genius is 1% inspiration, and 99% perspiration." - Thomas Edison
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/// New Research

1 of 2

The Difference Between "Money Work" and "Busy Work"

tip
Are you doing everything you can to generate new income? The more effective you are with "money work," the more time you'll have for "creative work."
Topics: Money,
Clients

The Illustrated 99% Conference 2012: An Epic Episode in Words & Pictures!

article
Wendy MacNaughton captures the nuances of this year's 99% Conference - from hairstyles to hand gestures - in an awesome illustration series.



Topics: Risk-Taking,
Perseverance,
Innovation,
Achievement
/// articles

99% Conference 2012: Key Takeaways On Making Ideas Happen

Get insights on creative epiphanies, finding your superpower, and celebrating small wins from this year's incredible 99% Conference.
All articles →
/// tips

Should I Meditate?

It's time to wake up to your life. A look at the subtle yet dynamic benefits of meditation on creativity and productivity.
Topics: Well-being, Energy / Fatigue
All tips →
/// videos

Andrew Zuckerman: On Curiosity, Rigor, and Learning As You Go

Curiosity is an essential part of the creative's condition. But it's even more powerful when combined with rigorous technique.
Topics: Perseverance, Motivation, Creative Blocks
All videos →

/// Featured Content

article

TinType Photos Capture the 99% Conference in Vintage Style

Forget instagram, it's all about tintypes. Michael Shindler documents the 2012 99% speakers with an incredible, old-school photography technique.
Topics: Perseverance, Innovation, Photography
article

James Victore: Don't Be A Design Zombie

It's not about pushing pixels around, it's about making people think. We chat with iconic image-maker James Victore about getting out of the office and into trouble.
Topics: Interviews, Focus, Decision-Making, Design
article

Introducing The 2012 Alva Emerging Fellows

Meet OneBeep, IPT, and Unbound Concepts - the awesome innovations of young inventors who are pushing forward world-changing ideas.
Topics: Innovation, Achievement
article

Stillpower: The True Path to Flow, Clarity, and Responsiveness

No matter how much willpower you exert, you can't force an "A-ha!" moment. That's why sports guru Garret Kramer wants us to focus on something else: stillpower.
 
Topics: Motivation, Focus
article

The Future of Self-Improvement, Part I: Grit Is More Important Than Talent

What if long-term success doesn't really have that much to do with your "potential"? A look at recent research that debunks talent in favor of true grit.
Topics: Perseverance, Motivation, Achievement
article

99% Music Mix - Make Your Own Luck

Need to get into a work groove? Our latest 99% productivity mix creates a cocoon of focus with a steady 4/4 beat.
Topics: Music, Focus
article

Op-Ed: Confidence vs Shyness

Is shyness genetic? Can confidence be learned? Designer James Victore on overcoming self-doubt and acting with conviction.
Topics: Well-being, Risk-Taking
tip

On Keeping It Simple

You can't have productivity without simplicity. Tips on reducing brain clutter so you can focus on the work that really matters.
Topics: Workspace Design, Disconnecting

/// 99% Won a Webby Award

The 15th Annual Webby Awards - Best Cultural Blog

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  • Our annual making-ideas-happen conference as documented through illustrations from @wendymac: http://t.co/OwSCPU2B #99conf

    10 hours ago via Sprout Social

  • “One’s destination is never a place, but a new way of seeing things.” -Henry Miller via @swissmiss

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/// Sponsor

/// The Book

"An Army Knife for Ideas."

JI LEE Creative Director
Google Labs

/// Masthead

  • Editor-in-Chief: Jocelyn K. Glei
  • Publisher: Scott Belsky
  • Chief Designer: Matias Corea
  • Illustrator: Oscar Ramos Orozco
  • Writers: Sarah Rapp, Mark McGuinness, Elizabeth Grace Saunders, Scott McDowell, Ariston Anderson, Bernie Michalik, Carmel Hagen, John Caddell
Full Bios

“Genius is 1% inspiration and 99% perspiration” — Thomas Edison

At 99%, Behance's think tank, we focus on what happens after inspiration — researching the forces that truly push ideas to fruition. Our profiles of proven idea makers, action-oriented tips, best-practices sessions, and annual conference are all designed to help you transform ideas from vision to reality.

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